Your Instructor:
Geraldine Convento
"Your authenticity will create momentum. Momentum will turn into fans, and with more fans, you'll have more opportunities."
Geraldine is an entrepreneur, rap artist, and YouTube personality who has run her own online marketing agency for over 15 years. In this course she'll walk you through how to define and differentiate both your personal brand and your business brand so you're ready to easily generate content that helps build genuine connections with your audience.
Course Preview
What You'll Learn
Authentic Connection
Social media is all about delivering value and being consistent. Putting in the work to really define your audiences and deeply understand your brand's persona now will simplify your social media process later.
Your Brand's Personality
Geraldine will help you define who your brand is, so you can decide what type of content is (or is not) aligned. This will also help you stay consistent in your messaging - whether it's you posting or someone else.
Plan Your Content
Posting content to your social media profiles is like having a conversation between your target audiences and your business persona. Make sure that conversation always starts with adding value.
Zoo Labs is proud to offer the courses on LEARN to you free of charge.
Please consider supporting Zoo Labs: LEARN today.
By helping to provide free creative business training, you are changing how we share information and how we support innovative, creative ecosystems.